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book (design) story #104

otl aicher:
die küche zum kochen

verlag georg d.w. callwey, münchen, 1982
printer: pera-druck kg, gräfelfing bei münchen
size: 30 x 22 cm
designer: otl aicher

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talking about (electric) cooking (in story 103): 30 years later things had quite changed in the average west-european household: streamlined, built-in kitchen units with electric cookers, fridges, dishwashers had become a commodity – but german designer otl aicher (1922-1991) was not happy.

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the cofounder and later director of the legendary design school, hfg ulm, explains why the "modern" kitchen may look neat but actually lacks functionality: a "kitchen for cooking" would have to be different from the products available on the market. aicher describes the "experimental" kitchen of his own house.

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as the impressum notes, this 1982 book was based on a study commissioned by bulthaup, a german kitchen manufacturer. many of aicher's ideas went into their later products: free standing central worktables, hooks for hanging tools, etc.

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more than 20 years later, "die küche zum kochen" is still one of the best books on the subject.

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the book design demonstrates otl aicher's "ulm school" style – heavily influenced by swiss typography (max bill had been the hfg ulm's first director): multi-column, grid-based layout, sans-serif type (set flush left, ragged right), asymmetric titles and page numbers. typical for aicher: hardly any leading (which does not really improve readability).

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the book has a very "sober" look: no photos, only b/w drawings, lots of white space. the only colour is a bit of orange on the jacket and endpapers. this copy bears a hand-written inscription by otl aicher – he preferred not to use capital letters.

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