wiedler.ch

book (design) story #277

(unknown) :
elektrizität und bauen

verlag "elektrowirtschaft", zürich, 1950
size: 21 x 15 cm
designer: richard paul lohse

"electricity and building" is "a manual for builders and construction workers", published by the swiss electricity lobby in 1950.

the title appears negative in the golden printed "label" on the green cloth cover and spine – somewhat similar to books 29 and 36 (although these are silvery). like the latter, this book was designed by richard paul lohse (1902-1988).

lohse designed several books for the electricity lobby organisation – see stories 29 and 103.

the design is neat and modernist, using sans-serif type throughout. there are great pictures of "antique" electrical devices and installations.