book (design) story #736
adolf wirz:
pontresina – 1800 m engadin schweiz
kur- und verkehrsverein pontresina, 1937
printer: conzett & huber, zürich
size: 21 x 10 cm
designer: emil schulthess
this tourist flyer for the swiss skiing resort of pontresina near st. moritz is in the same vein as story 586, ...
... again designed by emil schulthess (1913-1996).
the flyer's design was clearly inspired by herbert matter's style (see eg story story 564).
the credits actually name "schulthess/wirz", so my guess is that swiss advertisement pioneer adolf wirz (1906-1997) who founded his own agency in 1936 was involved with the flyer's concept.
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