wiedler.ch

book (design) story #235

hans fischli, willy rotzler:
der film

kunstgewerbemuseum zürich (wegleitung 231), 1960
printer: aschmann & scheller ag, zürich
size: 20 x 22 cm
designer: josef müller-brockmann, jörg hamburger, serge stauffer

another kunstgewerbemuseum zürich catalogue featuring a printed transparent jacket, similar to book 233. for this exhibition catalogue about "the film" the jacket's material is not glassine but a very fragile film-like plastic.

the akzidenz-grotesk title is printed in white on the "film" – visible on the black cover like the light in the dark cinema.

the impressum credits jörg hamburger (*1935) and serge stauffer (1929-1989) for the design. the exhibition poster is very similar as you can see on the swiss poster collection website. interestingly, the poster is signed "j. müller brockmann" so i guess the brochure cover can be attributed to josef müller-brockmann (1914-1996). müller-brockmann, hamburger, and stauffer were kunstgewerbeschule teachers at the time. imo the brochure cover – which probably inspired book 92 – is even more striking than the poster: in the latter lacks the transparent look of the superimposed letters.

the typography is swiss style: multi-column, grid-based layout (interesting to compare it to this earlier swiss film book).

among the featured films are sergei eisenstein's battleship potemkin (above) and dederico fellini's la strada (below).