book (design) story #728
hermann hiltbrunner:
arosa
kur- und verkehrsverein arosa (?), 1936
printer: art. institut orell füssli, zürich
size: 21 x 10 cm
designer: alex walter diggelmann

this tourist brochure for arosa, a swiss mountain resort in the canton of grisons is easy to date: it includes the sport programme for summer 1936.

it was designed by alex walter diggelmann (1902-1987), a graphic artist particularly well known for his tourist and sport posters.

this brochure combines quite wacky photomontages with more conventional hand drawings.

swiss writer hermann hiltbrunner (1893-1961) contributed a text on "arosa in its summer form".

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